Voice assistants
Alexa business listings
Alexa answers local questions on Amazon devices. Your listing data is what it reads from.
Voice assistants
Alexa answers local questions on Amazon devices. Your listing data is what it reads from.
Alexa handles voice requests across Amazon Echo devices, Fire products and the Alexa app, including questions about nearby businesses and their hours.
Alexa is largely an in home device, which shapes the questions it gets: what is open now, who delivers here, what is the number for the place down the road. Those are late stage questions from someone about to act.
As with any voice surface, the answer is a short list read aloud. Being present with correct hours is most of the battle, and stale hours are worse than useless because they actively send customers away.
Amazon assembles local answers from business data providers rather than from a listing you manage directly, which makes upstream consistency the only real lever you have.
Your location data is submitted through the network and kept in sync with your Google Business Profile, so the details available to Alexa reflect your current hours, address and phone number.
Alexa is one of the directories, maps, voice and AI platforms in the LeadSnap publisher network, which reaches 46 directories for a business in the United States and covers 250 countries and territories. Listings are maintained on a subscription rather than submitted once, because directories keep refreshing their data from whatever they find around the web. See how citation management works or browse the whole network.
Every platform accepts a different set of business data. These are the 30 fields Alexa supports.
There is no consumer facing Alexa business listing to claim the way there is with Google or Apple. Amazon draws on business data sources, so keeping those sources accurate is how you influence what Alexa says.
LeadSnap Citations keeps Alexa and the rest of your listings accurate and synced with your Google Business Profile, for $20 per month per location.
