Search engines and maps

Waze business listings

Waze puts your business in front of drivers who are already moving through your service area.

Waze is a navigation app built around live driver reports, and it surfaces nearby businesses to people who are on the road right now.

Why Waze matters for local search

The Waze audience is distinctive: they are in a vehicle, in motion, and frequently deciding where to stop. For businesses that depend on drive by trade, fuel, food, auto services, that context is worth more than raw audience size suggests.

Waze is owned by Google but maintains its own business listing data, so a correct Google profile does not automatically produce a correct Waze listing. It is one of the more common places to find an outdated pin.

For service businesses without a storefront, the value is different but still real: appearing accurately in navigation data reinforces that your business exists at the address you claim.

How LeadSnap keeps your Waze listing accurate

LeadSnap submits and maintains your Waze location data alongside the rest of your listings, using the coordinates and details from your Google Business Profile.

Waze is one of the directories, maps, voice and AI platforms in the LeadSnap publisher network, which reaches 46 directories for a business in the United States and covers 250 countries and territories. Listings are maintained on a subscription rather than submitted once, because directories keep refreshing their data from whatever they find around the web. See how citation management works or browse the whole network.

What LeadSnap can send to Waze

Every platform accepts a different set of business data. These are the 29 fields Waze supports.

Name Street number Street Address additional info Zip City Country Latitude Longitude Address display Service areas Categories Opening date Phone Cellphone Website Website additional info Opening hours Special opening hours Additional hours Short description Long description Attributes Payment options Services Content lists Photos Videos Social Post

Questions about Waze listings

Waze is owned by Google, so is my listing automatic?

No. Waze keeps its own business data, which is why plenty of businesses with an accurate Google profile still have an old Waze pin.

More in Search engines and maps

Get listed everywhere that matters

LeadSnap Citations keeps Waze and the rest of your listings accurate and synced with your Google Business Profile, for $20 per month per location.